February 1, 2014 | By Travel Bug |
Jose Vargas, the VIBE Manager at Hard Rock Hotel Riviera Maya, shares his take on how to keep things going strong.
What is a VIBE Manager?
VIBE stands for Visionary Individual Behind Energy. It’s my job to make you feel good.
What’s your background?
I started in the music industry right after college. Before joining Hard Rock, I was staging events at big music festivals like Lollapalooza and Coachella.
Do you have a personal mantra?
I like to say that music is my religion.
If the Hard Rock was a food, how would you describe it?
Molecular gastronomy. We took a familiar dish, broke it down and elevated it to a new level.
How do you pick the music?
We create music zones. The bars should be poppin’ and pools need to have a perfect balance of chill and party.
Can I take the playlists home with me?
Of course, at check-in you’re given a download code for music.hardrockhotels.com. It’s part of our Sound of Your Stay program.
What’s your favourite piece of rock memorabilia?
The prototype Paul Reed Smith guitar that was made for Carlos Santana. He’s one of the reasons I wanted to play guitar.
How do you choose your musical guests?
When we book major acts, we like to book an up-and-coming local band for the opener. Support local talent.
One artist you would love to see live at the Hard Rock?
I’d like to see a constant flow of artists. It would be cool if Bruno Mars was staying here and got up with our house band, or M.I.A did a DJ set.
What’s the biggest risk you’ve ever taken at Hard Rock?
Everyday there are risks. You just have to try it.
How do you keep Mexico in the mix?
Both my parents are Mexican and there are some great bands coming out of Mexico, so it’s not hard.
What’s next for the vibe at Hard Rock?
We want Hard Rock to be the place to be, for fans looking for the ultimate all-inclusive vacation and for artists looking to rock out and relax.